On Wednesday, July 24, also known as 24/7 Day, the U.S. convenience store industry will celebrate the local heroes within its communities—and all they do for others—in times of need. Across the country, more than 60 retailers and suppliers representing approximately 30,000 stores will each have a unique offer (such as free coffee, free meals or branded merchandise) that any first responder can claim by wearing their uniform or showing a badge.
Hosted by the NACS Foundation, the sixth annual 24/7 Day recognizes and gives back to first responders, police, fire, EMTs, doctors, nurses, health practitioners, medical personnel, 9-1-1 professionals and Red Cross volunteers all of whom work around the clock to ensure people don’t face emergencies alone.
This year’s event, themed “Here for Heroes, Here for You,” recognizes these heroes by offering a token of gratitude from one of their largest supporters—the convenience store industry. The event will also raise awareness and donations for the American Red Cross.
Locally, RaceTrac and Wawa have free drink and coffee offers for responders on Wednesday. Check https://www.conveniencecares.org/24-7-Day for a full list of offers to celebrate 24/7 Day and honor those who come up the biggest in crisis.